The author presents a synthetic overview of the consumerism as a life style, strategies and praxis of everyday life in Slovenia during the 19. Century. He analyzes the social environment, perceptions, advertising techniques and moments of change.
B.06 Other
COBISS.SI-ID: 3694196This is the first monograph that brings a historical overview of the development of advertising in the Slovenian area. Analyses and sectoral studies of the political and different forms of economic advertising are presented. The questions of the symbolic value and societal hierarchy of advertising messages ar elaborated as well. Advertising as a process in contextualised on the background of social changes from the perspective of historians and anthropological methodological tools.
C.02 Editorial board of a national monograph
COBISS.SI-ID: 287629056The monograph is the first comparative approach in exploring the transition period in Slovenia and Croatia. Thematisation raise questions of ways and the quality of the transition from socialism to a market economy in the field of economics, the transition of the political system, the transition in science, journalism, sport and social restructuring by changing the relationship between social and personal responsibility.
C.02 Editorial board of a national monograph
COBISS.SI-ID: 288003584The topicof women's work has been overlooked in Slovenian historiography. Therefore, it is the first comprehensive monograph with an intention to present the historical backgrounds and forms of women's work in Slovenian history of the 19th and 20th centuries. Individual studies of policies, regulation and historical forms of women's work, issues of paid and unpaid work of women and the role and the position of women in the labor market.
C.02 Editorial board of a national monograph
COBISS.SI-ID: 282287104The article is focused on the comparative banking performance in Eastern Europe in the interwar period. After the presentation of the general features of economic environment and banking circumstances in the region the performance of the Eastern European banking follow. Business performance was measured in the mid 1920s (1925 or 1926, depending on the data), at the peak of the business cycle in the interwar period (1929 or 1930), in the years of the Great Depression (1932 and 1935), and in the time just before World War II (1937, 1938). The following indicators were used for the measurement of banking performance: return on assets (ROA); return on equity (ROE); as well as indicator of capital ratio and partly also cost effectiveness.
B.06 Other
COBISS.SI-ID: 3335284